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Project : Bloomsbury Ballroom
Client : Vince Power Music Group
Date : 2006
Purpose : Event Promotion Space / Bistro Bar
Location : Bloomsbury Square, London, WC2
Development Cost : £1,200,000
Located in the southern basement area of Victoria House which is situated on the eastern edge of Bloomsbury Square, London, WC2. Originally designed as a 1930’s art-deco ballroom to serve the staff of the Liverpool + Victoria Insurance Company. The Grade 2* listed building has been redesigned as an event promotion space. The principle space is the art deco ballroom which has been refurbished and redecorated. In addition there is a new ‘crush bar’ and a long narrow contemporary servery bar located under the pavement lights of Bloomsbury Square.